Category Archives: News
Tracking Migraines on Mobile Devices
Innovative Approaches to Today’s Health Care Issues There are many types and causes of migraines and they can be troublesome to identify and treat. Migraines may be induced by triggers – dietary, environmental and psychological and may be affected by … Continue reading
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Tagged headaches, innovative product, iphone, medical market consulting, Migraine, mobile phones, online, patients, physicians, track data, triggers, Ubiqi Health
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What do your customers really want?
Regardless of what specialty you are in….you need to know what your customers want and expect from you. This is particularly true in the sometimes uncertain healthcare environment. In this marketplace it is important that leaders of medical device companies … Continue reading
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Tagged business growth, customer needs, healthcare, insight, market needs, medical device company, new product development, unbiased research, VOC, Voice of the Customer
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Medical Lasers will be Fifty in 2013
In 1958, Bell Labs’ Schawlow and Townes first predicted the operation of an optical laser (“Light Amplification by Stimulated Emission of Radiation”), but had not yet built a working model. Two years later, at Hughes Research Laboratories in Malibu, CA, … Continue reading
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Tagged laser hair removal, laser photocoagulators, Lasik procedures, Medical lasers, Optics Technology
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NIH Unveils New Clinical Research Studies Website
On Feb. 6, 2012, the NIH unveiled a new website, NIH Clinical Research Trials and You, to help the public, health care providers and potential volunteers learn more about clinical trials. http://www.nih.gov/health/clinicaltrials/ ” The ability to recruit the necessary number … Continue reading
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Tagged clinical research, clinical research studies, clinical trials, NIH website
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Sunshine Law Reporting Reprieve
In the article, “A holiday present from CMS: Proposed regulations for implementing Sunshine Law”, MassDevice, December 19, 2011, reports that medical device companies and others have received a brief reprieve. Originally, as of January 1, 2012, pharmaceutical, biotechnology and medical … Continue reading
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Tagged CMS, market research, medical device, physician payment disclosure, sunshine law
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Marketing in a Down Economy
The economy is struggling and the future is uncertain. Some companies respond by hunkering down and looking for ways to economize. Others maintain their expenditures by fine-tuning and focusing their marketing programs. Both are asking, where will be the future … Continue reading
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Tagged competitive intelligence, healthcare market, market dynamics, market research, voice of the customer research
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